The following is an excerpt from a Contribute magazine interview with Jim Collins, author of Good to Great: Why Some Companies Make the Leap...and Others Don't
In the interview, Collins lends his knowledge of effective business strategies to the non-profit sector and identifies how good non-profits can become great ones.
What can charities learn about greatness from business?
We have to reject the idea, well intentioned but dead wrong, that the primary path to greatness in the social sectors is simply to become more like a business.
The truth is that most businesses aren’t great, and so we can’t learn about greatness by just looking at what the average business does. Most businesses are just average by definition.
Find the whole article here:
So now we want to hear from you: What is the difference between a good organization and a great one? Can non-profit organizations learn something from the way in which businesses are run--for better or worse? Is there a difference in the way we run non-profits and in the way we run businesses?
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